The new generation of employees is entering the market dynamically, bringing with it values that are reshaping the landscape of working life. Generation Z is growing up in a hyper-connected environment, where technology shapes not only the way people communicate but also their expectations of what work should be. Young professionals seek freedom, transparency and purpose, emphasizing authenticity and corporate social responsibility.
For HR departments, the challenge lies in creating environments where this new generation can grow and contribute meaningfully. Communication, participation and flexibility are emerging as key factors for retaining talent. Organizations that understand how Generation Z thinks can gain a competitive advantage by linking innovation with their human capital.
Benoit Vancauwenberghe, Founder & Gen Z Keynote Speaker at 20something (Brussels), will speak at the HR Conference with his presentation “Understanding Gen Z,” offering practical strategies and insights into the behaviour, values and motivations of Zoomers. Through examples and research, he will analyse how organizations can shape new communication and leadership policies that meet the needs of this generation.
With many years of experience in training and consulting, Benoit helps leaders build bridges of trust and collaboration with younger teams. As the founder of 20something, he is a leading keynote speaker and one of the top authorities on Generation Z. He empowers companies and leaders to connect with Gen Z through tailored talks, interactive workshops and strategic ideas.
Leveraging his extensive experience in both the corporate and educational sectors, Benoit excels at bridging the gap between organizations and young talent. His practical advice grounded in real trends and a deep understanding of Gen Z’s mindset helps businesses thrive in an evolving work environment.
The 24th Leadership & Human Resource Management Conference, taking place on Friday, 28 November 2025, at Parklane, a Luxury Collection Resort & Spa in Limassol, bears the distinctive title “From Analogue Boomers to AI-Powered Zoomers.” Organized by PwC, this conference is a leading point of reference for HR professionals and the business community of Cyprus.
It focuses on workplace transformation through technology and on the strategic management of Next Gen talent, exploring how organizations can respond to the demands of an ever-changing work environment.
Participants will have the opportunity to gain practical insights and solutions related to HR strategy, employee well-being, technology, analytics and organizational development. The conference also offers excellent networking opportunities and the chance to exchange experiences with international and local experts, all with an emphasis on fostering a culture of high performance and sustainable employee experience.
The conference is addressed to:
• C-Level Executives
• Board Members from companies across all sectors
• Owners and CEOs of SMEs
• Directors of Human Resources, Diversity & Inclusion, Talent Management, Labour Relations
• Professionals responsible for: organizational culture, leadership, employee development, staff engagement, succession planning, learning and development, talent acquisition, ethics, and integrity
The conference provides comprehensive updates on HR technology trends, well-being strategies, and workplace transformation, making it essential for those looking to shape the future of work within their organization.
Information
Organisers: IMH & PwC Cyprus
Sponsors: XM, Wolt, Titan Office Cyprus, Red-Core, IMR, Ecommbx, AON
Supporters: Supernova, Parimatch, National Betting Authority, Imarcomms, GrantXpert Consulting, Carierista
With the Support of: CPMA
Academic Partner: University of Limassol
Communication Sponsors: CBN News, GOLD magazine, IN Business magazine, Super FM Radio, OmegaChannel
For the Conference Agenda, click here.
For registrations, click here.
For more information and registrations, please contact IMH:
Telephone: 77777741 │ Fax: 22679820
Email: events@imhbusiness.com





