TheSoul Publishing appoints Aleksandra Sulimko as COO

TheSoul Publishing, a Cyprus-based, award-winning digital studio recognised for its globally engaging and original content, announced that Aleksandra Sulimko, previously the Chief Human Resources Officer (CHRO), has been appointed the new Chief Operating Officer (COO), effective immediately.

In her new role, Aleksandra will focus on enhancing TheSoul's operational strategies and management practices, furthering the company's commitment to innovation and excellence, it said in a press release.

Aleksandra brings a wealth of experience to the COO role, having previously spearheaded efficient team and process development at TheSoul Publishing. Her expertise in fostering a robust company culture and driving significant corporate initiatives has been pivotal in the company's global scaling efforts.

Aleksandra's transition from CHRO to COO is a testament to her profound impact on TheSoul's operations and growth, it said.

In regards to the announcement, the CEO of TheSoul Publishing, Arthur Mamedov shared: “Aleksandra's transition to COO is a natural progression of her outstanding work and dedication to TheSoul. Her ability to navigate complex organisational challenges and her commitment to our culture make her the ideal leader to drive our operational strategy. We are excited to see the positive changes she will bring in her new capacity and I am certain she will transition into an exceptional COO.”

In her new role, Aleksandra will oversee the company's overall project management framework, improve corporate governance, drive high-priority projects, streamline business workflows, and enhance internal communications. Her focus will be on fostering organisational transformation, reducing administrative inefficiencies, and ensuring alignment across TheSoul Publishing's global operations spread across 70 countries on six continents.

This leadership announcement comes as TheSoul Publishing continues to expand its presence in the digital content, talent management and creator services landscape, exemplified by its acquisition of Underscore Talent and the growth of the Shorthand Studios' division.

Aleksandra Sulimko stated: “I’m genuinely thrilled to start this chapter as TheSoul Publishing’s COO. My journey here has been filled with incredible experiences, and I’m excited to bring a more personal touch to our operations. It’s not just about strategies and processes; it’s about our people, their passions, and how we can all come together to create something truly special.”