ChatGPT is a new kind of advertising environment, where people come to learn, explore and make decisions. For Aleph, the partnership with OpenAI is about connecting businesses across these markets with ChatGPT, one of the defining products of the AI era. For advertisers, it means buying ChatGPT Ads through a partner with local teams and its own payments infrastructure.
“AI is giving businesses a new way to connect with people. Starting today, advertisers in 44 markets can work with OpenAI through a local team that speaks their language, bills in their currency and extends credit. That is what Aleph does best: turning global technology into local growth.” — Gastón Taratuta, Founder and CEO, Aleph
Brands and agencies that work with Aleph contract and are invoiced locally, with onboarding and first-line support from Aleph’s teams in each market. The agreement covers 44 markets:
- Europe and Central Asia (16): Azerbaijan, Bulgaria, Croatia, Cyprus, Czechia, Estonia, Hungary, Kazakhstan, Latvia, Lithuania, Romania, Serbia, Slovakia, Slovenia, Ukraine and Uzbekistan
- Middle East and Africa (10): Egypt, Kenya, Kuwait, Morocco, Nigeria, Qatar, Saudi Arabia, South Africa, Turkey and the United Arab Emirates
- Latin America (14): Argentina, Bolivia, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Panama, Paraguay, Peru, Puerto Rico and Uruguay
- Asia-Pacific (4): Bangladesh, Cambodia, Hong Kong and Sri Lanka
Advertisers and agencies in these markets can learn more and connect with Aleph’s local teams at alephdigital.com.





