As we prepare for SBC Lisbon, I find myself thinking about the journey that brought us here.
When I first started working on Communications Hub, I kept hearing the same frustration from businesses:
“It takes too long to integrate new messaging tools. Too many connections. Too many delays. Too many moving parts.”
I knew we could do better.
Why We Built It
We built a Communications Hub because communication should be simple. If you want to send a message - whether it is SMS, flash call, or messenger - you shouldn’t have to spend weeks untangling technical knots.
Onboarding with our platform is not just about speed - it’s about expertise and simplification. We’ve unified processes into a single system that makes integration seamless and efficient. Service providers gain convenient access to everything they need without the hassle of juggling multiple tools. Settings are intuitive and our proactive notification system removes the need for constant manual monitoring. This means your team saves valuable time, while still being able to connect, test and go live in just 10 days - ready to engage customers the way you want, with less effort and more control.
This speed isn’t just about saving time. It’s about giving businesses the freedom to adapt quickly, to test new markets, launch campaigns and pivot strategies without technical bottlenecks holding them back.
Keeping Every Conversation Alive
In messaging, every second counts. A promotion that’s delayed loses impact. A missed verification can mean a lost customer.
That’s why we built automatic backup and cascading traffic into the core of Communications Hub. If one route fails, your message instantly takes another path without you having to lift a finger. No lost messages. No broken campaigns. Just smooth, uninterrupted communication.
The Numbers That Matter
We could talk about verified providers, deep analytics, or advanced routing and yes, we’re proud of those. But here’s what I think matters most:
Time saved: 75% faster integration.
Messages delivered: Every single one, thanks to backup and cascading.
Costs reduced: More choice of providers, smarter routing, fewer wasted sends.
When you strip away the jargon, it’s about peace of mind. You know your customers will hear from you on time, every time.
Beyond the Tech
Of course, tools are only as good as the people behind them. We pair every client with a dedicated account manager who knows their market and keeps a close eye on performance.
For me, this is the heart of the product - real people helping other people communicate better. Technology enables it but trust and expertise make it work.
Looking Ahead to Lisbon
SBC Lisbon is just around the corner and I’m excited to see the conversations it sparks. We’ll be there to talk about the future of smart messaging - faster, safer and more reliable than ever.
If you’ve ever wished your communication tools could move at the speed of your ideas, I’d love to show you what’s possible.
Because at the end of the day, this isn’t about channels, integrations or dashboards. It’s about making sure your message gets where it needs to go every time.
Meet us at SBC Summit, Lisbon 16-18 of September at the booth n. D 181
Integrate. Communicate. Grow.
*Viktoriia Yefimenko, CEO, Communications Hub
