“I never thought that my hobby could become my career,” Film and TV Director Andreas Sheittanis said on Wednesday at INSPIRE 2026’s Future of Work stage, reflecting on his career and the international opportunities available to creators.
Speaking about how a career in film can become international, Sheittanis said the world has changed, with international markets showing greater interest in foreign cultures and stories.
Different cultures, he said, can “open people’s eyes to another world”, while audiences are increasingly interested in learning about the experiences and perspectives of others.
Asked what makes a topic worth covering, Sheittanis said creators should focus on subjects that genuinely interest them.
“Something that is of interest to you is something that you pour passion into,” he said, adding that a project must be engaging for its creator, who may spend a significant amount of time bringing their vision to life.
Sheittanis also discussed his documentary Pleiades, which explores the victims of Cyprus’ first serial killer. He said the project approached the case from a human perspective, focusing on the stories of those involved while also seeking to portray the human side of the authorities investigating the case.
Strategic Partner: CYTA Business
Platinum Sponsor: Bank of Cyprus
Innovation Partner: Ίδρυμα Έρευνας και Καινοτομίας/Research and Innovation Foundation
Gold Sponsors: Cyfield Group, Zorbas Group
Silver Sponsors: Bioland Energy, Petrolina (Holdings) Public Ltd
Stage Sponsors: Invest Cyprus - CIPA , KPMG Cyprus, National Bank of Greece, Odyssey Cybersecurity
Academic Partner: University of Nicosia
Mobility Partner: Pilakoutas Group
Sustainability Partner: Electricity Authority of Cyprus
Hospitality Sponsor: Hilton Nicosia
Sponsor: IMR/UNIVERSITY OF NICOSIA , Αρχή Ανάπτυξης Ανθρώπινου Δυναμικού - Human Resource Development Authority of Cyprus, Henry’s by Columbia, 33East
Panel Sponsor: Allwyn Cyprus
Technology Sponsor: Abasis.AI
Wellbeing Partner: wayfitco.
Supporting Organisations: National Betting Authority , SkillsCyprus
Exhibitors: drastyc, Emphasys Centre, Giorgio Armani, Factorial ,GrantXpert Consulting Ltd, onlyseo., Photos Photiades Breweries ,Wolt, Bank of Cyprus Nicosia Marathon
Supporters: Cloud Office,CP Herbal Skin Care, Farm Wisely Cyprus, Chr. Kapodistrias & Sons Ltd, Superhome Center, Alphamega Hypermarkets
Mimajo Healthy Snacks Ltd, Robura Asset Management, University of Limassol, Voici la Mode Group of Companies
With the Support of: Cyprus Computer Society, CITEA, CCCI, CPMA, OEB, Youth Board of Cyprus,TechIsland, StudentLife Academy, CSR Cyprus
Communication Sponsors: SuperFM, REPORTER, IN Business, Cyprus Business News, Alpha TV
Organiser: IMH
Under the Auspices: Nicosia Municipality
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