Purpose Communications launches first cycle of Purpose Academy

Purpose Communications has announced the selection of three Civil Society Organisations (CSOs) for the first cycle of training in the Purpose Academy programme.

The selected organisations are Birth Forward Cyprus, Youth for Exchange and Understanding, and Agalia Elpidas - Pancyprian Organisation of parents and friends of children with cerebral palsy and other disabilities. Through an assessment process, these CSOs have been chosen to receive training in the fields of strategic communications and enhancing their public image, a press release from the company said.

The overwhelming response to Purpose Communications' invitation to participate in the Purpose Academy underscores the pressing need to support CSOs in addressing strategic communication challenges and enhancing the skills of their employees and volunteers. This initiative aims to equip them with the necessary tools to plan and execute communication strategies that effectively promote their causes. The assessment process considered various criteria, including the number of volunteers/employees involved and the specific needs outlined in each CSO's application. Emphasis was placed on selecting organisations operating in different fields. The training program will be delivered by Purpose Communications' experts, alongside other professionals in the field of Public Relations and Communications, who have generously offered their knowledge and expertise on a pro bono basis for the benefit of the selected CSOs.

Dimitris Ioannidis, Founder and CEO of Purpose Communications, stated, "We are honoured to contribute to strengthening the work of civil CSOs through our expertise, empowering their presence and voice. We received a lot of applications rendering Purpose Academy's purpose even more relevant, as CSOs need support in communicating their important role.

The first cycle of the Purpose Academy program for 2023 will span six months. It will feature workshops led by Purpose Communications' experts and personalised one-on-one meetings with each CSO. Participants will attend one workshop per month, covering a wide range of topics including Public Relations, Writing/Storytelling, Media Relations Development, Digital Communications, Advocacy and stakeholder relations, and more.

Visit www.purpose-pr.com for more information regarding Purpose Communications.