Marking World Tourism Day, celebrated annually on 27 September, Hermes Airports highlights the importance of maintaining strong, stable and growing connectivity for Cyprus as a key prerequisite for the sustainable development of the country’s tourism sector and wider economy.
Tourism is one of the key pillars of the Cypriot economy and, in recent years, has demonstrated remarkable resilience in the face of successive international challenges and uncertainties. This performance is the result of the collective efforts of Hermes Airports, the Government, the tourism industry and all relevant stakeholders, whose coordinated actions contribute to safeguarding the competitiveness of Cyprus as a destination.
Against this backdrop, Larnaka and Pafos International Airports play a strategic role in keeping Cyprus connected to international markets and continuously strengthening the country’s air connectivity network. At the same time, through the ongoing enhancement of infrastructure and services, the airports contribute to improving the passenger experience and further strengthening Cyprus’ appeal as a tourism and business destination.
As the sector continues to evolve, Cyprus stands at a critical point of transition. The resilience demonstrated to date provides a strong foundation, yet sustaining and further advancing this growth trajectory requires continued investment in the competitiveness of the tourism offering, innovation and the creation of added value for visitors. In this context, digitalisation is increasingly supporting the transition towards a new approach to operations and development across the wider travel ecosystem.
World Tourism Day provides an opportunity to recognise the contribution of all those working every day to advance Cyprus’ tourism sector, while also looking ahead to the future. Through collaboration, the continuous enhancement of connectivity, investment in competitiveness and the effective use of digital transformation, Cyprus can continue to evolve as a modern, resilient and attractive destination.
For Hermes Airports, this commitment remains unwavering. Twenty years after the commencement of operations at Larnaka and Pafos International Airports, we continue to invest in connectivity, infrastructure and innovation, making a meaningful contribution to strengthening the competitiveness of Cyprus’ tourism sector and supporting its long-term development.
