In a fast-changing business environment where regulation, competition, and innovation converge, Chrysothemi Valanidou Thoma stands out as a professional who bridges the gap between law, strategy, and growth.
Known for her ability to turn complex challenges into actionable and effective solutions, she has become a trusted name in Cyprus’s corporate and compliance landscape.
From Law to Strategic Leadership
With a strong legal background and more than eight years of professional experience, Chrysothemi’s career began in the legal field but quickly expanded into executive and strategic roles. She has served as Head of Legal and Compliance and later as CEO of a betting company, where she successfully guided the organization through periods of transformation and regulatory evolution. Her blend of leadership, insight, and integrity has positioned her as a respected and forward-thinking figure in her field.
“Business success is never a matter of luck — it’s the result of preparation, consistency, and strategic thinking.”
— Chrysothemi Valanidou Thoma
Startwise Ltd: Vision, Structure, and Growth
Building on her experience, Chrysothemi founded Startwise Ltd, a company that delivers comprehensive business solutions designed to support organizations at every stage of their journey. From company formation and management to strategic development, marketing, and social media operations, Startwise acts as a trusted partner that combines deep expertise with practical execution.
The company’s philosophy is based on three core values: strategy, support, and professionalism. Startwise is not just a consultancy — it’s a strategic ally, helping businesses transform ideas into measurable results while promoting structure, innovation, and long-term growth.
“At Startwise, we build the future of every business with vision, structure, and professionalism.”
— Chrysothemi Valanidou Thoma
Knowledge as a Catalyst for Growth
In addition to her consulting work, Chrysothemi is an active trainer and speaker at international conferences and professional seminars, focusing on Anti-Money Laundering (AML), Responsible Gaming, and Marketing Compliance within the iGaming industry. Her clear and engaging presentation style combines legal precision with strategic insight, inspiring professionals to view compliance not as a limitation, but as a foundation for innovation and trust.
A Vision for the Future
Under her leadership, Startwise Ltd has become a trusted name in business consulting, known for its professionalism, innovation, and consistent results. The values that define both the company and its founder — integrity, creativity, and excellence — are reflected in every aspect of its work.
For Chrysothemi Valanidou Thoma, entrepreneurship is more than a profession; it is a vision, a journey of resilience, and a continuous process of evolution. Through Startwise Ltd, she continues to empower businesses to operate with confidence and foresight, shaping a future where compliance meets creativity and strong foundations lead to lasting success.
Key Activities of Startwise Ltd
- Business Solutions: Strategic planning, corporate structuring, market research, and business development tailored to the evolving needs of clients.
- Marketing Services: Branding, digital marketing, media planning, social media management, and advertising strategies.
- Corporate and Administrative Services: Formation and registration of companies, governance structures, and compliance with regulatory requirements.
- Specialized Support: Assistance with real estate transactions, immigration processes, bank account setups, financial services, VAT and tax compliance.
- Networking and Public Relations: Building business relationships, enhancing brand visibility, and managing public relations to foster growth and trust.
The company’s mission is to support businesses in navigating the complexities of the Cyprus market by delivering innovative, effective, and results-driven solutions.
